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AMD Rings in the Season with a New Mobile AMD Sempron Processor for Thin and Light Notebook PCs; New Notebooks Expected from Packard Bell, Gericom to Brighten the Holidays in Europe

SUNNYVALE, Calif.—(BUSINESS WIRE)—Nov. 23, 2004— AMD (NYSE:AMD) today introduced the new Mobile AMD Sempron(TM) processor 3000+ for thin and light notebooks, expanding the popular product family that has redefined everyday computing for today's mobile lifestyle with AMD's latest technology. In addition to offering best-in-class performance, this full-featured mobile processor also offers Enhanced Virus Protection (EVP) designed to prevent the spread of certain malicious viruses when enabled by Microsoft(R) Windows(R) XP Service Pack 2 (SP2)(a).

"Mobile AMD Sempron processors provide the performance and features required by today's on-the-go consumers who expect reliable computing and Internet access everyday, everywhere," said Marty Seyer, corporate vice president and general manager, Microprocessor Business Unit, Computation Products Group, AMD. "Along with increasing Internet usage comes the potential for greater exposure to viruses, so AMD has equipped all the Mobile AMD Sempron processors with cutting-edge security for protection and peace of mind made possible by EVP and SP2." The new Mobile AMD Sempron processor 3000+ for thin and light notebooks offers the freedom of true mobility with extended system battery life enabled by AMD PowerNow!(TM) advanced power management technology. Like all AMD mobile processors, the Mobile AMD Sempron processor 3000+ also helps consumers and business professionals stay connected from virtually anywhere thanks to compatibility with today's most popular wireless solutions, including wireless LAN 802.11a, b and g.

New notebook PCs based on the Mobile AMD Sempron processor 3000+ are expected from Packard Bell and Gericom in time for the holiday shopping season.

"The Packard Bell EasyNote E6 series, based on the Mobile AMD Sempron processor, provides a full mobile multimedia platform for consumers to play, manage and share all their photos, videos and music through a powerful and easy-to-use interface," said Louis Perrin, product marketing director, Packard Bell. "In conjunction with Microsoft Windows Home Edition incorporating Service Pack 2 and AMD Enhanced Virus Protection, these features bring to Packard Bell EasyNote E6 series users a complete and more secure computing experience."

"The new Blockbuster Advance Excellent 7000 notebook is a breakthrough in mobile computing," said Nils Rabens, head of Sales and Marketing for Gericom. "Based on the latest Mobile AMD Sempron processor, this full-featured notebook represents the ideal interaction between performance, battery life and best price; excellent for the everyday needs of on-the-go users."

The Packard Bell EasyNote E6 notebook is expected to be available from Packard Bell in France, Italy, Spain, Nordic countries and the UK later this month. Gericom is planning to offer the Blockbuster Advance Excellent 7000 notebook in Germany this month.

Other global OEMs currently offering Mobile AMD Sempron processor-based notebooks include Acer, Epson Direct Corporation, Fujitsu Siemens Computers, and Sharp.

Availability

The Mobile AMD Sempron processor 3000+ for thin and light notebooks is available immediately worldwide.

Pricing

The Mobile AMD Sempron processor 3000+ for thin and light notebooks is priced at $134 in 1,000-unit quantities. For pricing details please visit: http://www.amd.com/pricing.

About Mobile AMD Sempron(TM) processors

Mobile AMD Sempron processors were developed to meet the evolving basic computing needs of today's consumers who are doing more with their notebooks, from downloading and playing music, to sending pictures to family and friends, or watching DVDs -- all on the go. This full-featured product line is designed to deliver best-in-class performance, extended system battery life and wireless mobility, plus the advanced security of AMD's Enhanced Virus Protection enabled by Windows XP SP2. Mobile AMD Sempron processors are now available in models 3000+, 2800+ and 2600+ for thin and light notebooks, as well as models 3000+, 2800+ and 2600+ for full-size notebooks.

About AMD

AMD (NYSE:AMD) designs and produces innovative microprocessors, Flash memory devices and low-power processor solutions for the computer, communications and consumer electronics industries. AMD is dedicated to delivering standards-based, customer-focused solutions for technology users, ranging from enterprises and governments to individual consumers. For more information visit www.amd.com.

AMD, the AMD Arrow logo, AMD Sempron, AMD PowerNow! and combinations thereof, are trademarks of Advanced Micro Devices, Inc. Microsoft and Windows are registered trademarks of Microsoft Corporation in the United States and/or other jurisdictions. Other names are for informational purposes only and may be trademarks of their respective owners.

(a) Enhanced Virus Protection will by default only protect the user's Windows operating system. After properly installing the appropriate Windows release, users must enable the protection of their applications and associated files from memory buffer overrun attacks. Contact your application software vendor for information regarding use of the application in conjunction with Enhanced Virus Protection. AMD and Microsoft strongly recommend that users continue to use third party anti-virus software as part of their security strategy.



Contact:
AMD
Jo Albers, 512-602-3526 (PR)
email: jo.albers@amd.com
or
Mike Haase, 408-749-3124 (IR)

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